Seogwipo is a resort city located in the Jeju Special Self-Governing Province of South Korea. It covers the southern half of Jeju Island, situated on a rocky volcanic coastline directly south of Hallasan mountain. As the second of the two cities on the island, it serves as a major administrative and tourism hub for the region.

The area was originally part of the ancient kingdom of Tamna, which traded with China during the Three Kingdoms period. Seogwipo developed from the merger of Jeongui and Daejeong prefectures under Japanese colonial rule in 1914. It gained city status in 1981 and expanded significantly in 2006 to encompass the entire southern half of the island.

The city is characterized by columnar basalt cliffs, beaches, and urban sprawl along the coast. Notable landmarks include the Jungmun Tourism Complex, the Jeju World Cup Stadium, and Seongsan Ilchulbong volcanic crater. The Jeju Olle trails along the coast are popular among hikers, while the city features traditional villages like Seongeup Folk Village.

Seogwipo offers diverse attractions including the O'Sulloc Tea Museum, the Citrus Museum, and the Jeju International Convention Center. Visitors can explore the Olle Market, enjoy seafood at Moseulpo Port, or take submarine tours to Munseom. The city also hosts festivals dedicated to local produce and features lush gardens bordered by black rock fences.

The population was 183,858 as of 2023. The economy benefits from mandarin orange farming and tourism, with the Jeju World Cup Stadium hosting major events. Access is provided by buses from Jeju International Airport and the northern city. Seogwipo has a humid subtropical climate similar to southwestern Japan.